My name is Jim Bruce and I have recently been hired to be the new Executive Director at IMAC. Stepping into Lennie MacPherson’s boots will be a challenge but I’m looking forward to working side-by-side with Dave Ward and Louise Lalonde, both of whom represent a wealth of experience that amazes me as much as their commitment to sharing it with so much passion through the IMAF and Screenwriter’s Bootcamp.
My career has been in advertising. I studied Fine Arts at Concordia in Montreal,worked as an art director in Toronto and then went on to manage creative departments for McCann Erickson and Ogilvy & Mather in Mexico, the Caribbean and in Europe. Oddly enough, I ended up living and working on a lot of islands – Dominican Republic,Trinidad & Tobago, Barbados and Malta before deciding to move to this island, one that I cycled across in my early twenties and never forgot.
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